IGK Blonde Pop Purple Toning Shampoo (1000ml/33.8oz)

$174.00

A purple toning, blonde-enhancing shampoo that instantly neutralizes brass

Moisture-rich formula boosts vibrancy, softness & shine

Contains violet pigment & botanical extracts that brighten, reversing brassiness & dull tones

Blended with squalene, a super emollient that rehydrates hair & replenishes moisture balance

Infused with purple rice to condition hair & enhance shine

Safe for all hair types including colored & chemically treated

Vegan, gluten-free & color safe